Birmingham's Frankfurt Christmas Market
When: Thu 5 Nov – Thu 24 Dec 2026 Opens in 26 days
Open daily; opens at 1pm on Remembrance Sunday (8 Nov)
Birmingham, West Midlands
Festive Good Food Show
Thursday 26 – Sunday 29 November 2026 Opens in 47 days
9.30am–5.30pm Thu–Sat; 9.30am–5pm Sun (2026)
NEC Birmingham, Birmingham, West Midlands · West Midlands
A big four-day Christmas food show at the NEC, with 350+ food and drink exhibitors to shop from alongside live cookery stages with well-known chefs.
The Good Food Show's winter edition at the NEC in Birmingham has been renamed the Festive Good Food Show for 2026, with a stronger Christmas focus. It's an indoor exhibition rather than a street market: more than 350 producers and exhibitors sell food, drink and edible gifts, with plenty of tastings.
General admission covers the show floor and free stages such as the Festive Kitchen and Christmas Challenge Stage; the Big Kitchen celebrity chef sessions, cheese and tasting experiences, Christmas table workshops and the restaurant are booked separately. Chefs announced for 2026 include Si King and Jane Dunn.
Tickets are sold online in advance (Saturday costs slightly more). Children under five go free and under-18s must be with an adult.
Dates by season
| Season | Dates | Status |
|---|---|---|
| 2026–27 | Thu 26 – Sun 29 Nov 2026 | Coming up Add to calendar (Thu 26 – Sun 29 Nov 2026) |
| 2025–26 | Thu 27 – Sun 30 Nov 2025Held as the Good Food Show Winter | Held |
Dates are taken from the market’s own website or official announcements and were last checked on 6 October 2026. Plans can change, so please check with the organiser before you travel. Spotted a change? Tell us.
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